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HeyGen vs Synthesia: which should you pick?
Honest verdict, real prices from our database, setup steps. Rankings are not for sale.
The verdict
Both make talking-avatar videos from a script. HeyGen is the pick for YouTubers and creators: custom avatars of yourself, voice cloning and video translation. Synthesia is built for companies making training and internal videos at scale.
| HeyGen | Synthesia | |
|---|---|---|
| Category | AI avatars | AI avatars |
| Best for | Avatar explainers · video dubbing | Training/explainer videos |
| Starting price | $29/month (Creator, monthly; $24/mo billed annually) | $29/month (Starter, billed monthly) |
| Free tier | Yes | Yes — Basic $0 — 10 min video + 3 survey responses + 500 credits/month (watermark) |
| Skill level | beginner | beginner |
| Last verified | 2026-10-15 | 2026-10-15 |
Pick HeyGen if…
- You're a creator making YouTube, Shorts or ads
- You want an avatar of yourself and your cloned voice
- You want to translate existing videos
Set up HeyGen
- Sign up and pick or record an avatar.
- Paste your script and pick or clone a voice.
- Add captions and B-roll.
- Generate and export 16:9 or 9:16.
Pick Synthesia if…
- You're making training or onboarding videos for a team
- You need lots of stock avatars and languages
- You need business features like team workspaces
Set up Synthesia
- Sign up for Synthesia's free plan.
- Pick a template and avatar.
- Paste your script and choose a language.
- Generate, review and share.
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